We're seeing a couple of interesting trends in social media lately. One is that younger audiences are moving more and more towards mobile apps. A recent article by AdWeek points out that not only are these app users more active than on social networks, but they're using these to shop more as well...
For those of you who are avid pinners, you’ll enjoy the latest updates coming to Pinterest.
Remember verified accounts? These accounts are confirmed as legitimate and have a check mark next to their name.
This comes in handy for brands, for example, that have several imposter accounts and want to clarify to fans which account is the real deal.
Pinterest will be introducing this feature in the coming days to high-profile pinners, who will have a red check mark next to their name...
Have you ever wondered what the best time to post on social media is?
If you do a search on the web, you’ll find several articles claiming the best times to post on each platform.
While these can serve as a guide in the beginning, it’s important to remember every audience is different.
For example, a 17-year old fashionista will be on social media at different times than a 55 year-old business man...
If you haven’t heard, President Obama has started his own Twitter handle, @POTUS, which stands for “President of the United States”.
He just ran his first Twitter chat, tracked by the hashtag #AskPOTUS, which entertained all kinds of questions from politics, to sports to shoes.
Why does this matter?
Did you know Sweden’s official Twitter account (@Sweden) is run by a different citizen of its country each week?
This began as an experiment 4 years ago by the country to attract tourists by giving the world a glimpse into its daily life, culture, and people...
